QUESTION 4

In order to ensure both effective communication and successful digital marketing, one needs to ensure that bad etiquette. The following below describe a list of bad etiquette examples:

1. Not Including Context: By not including the relevant context to the original advertisement, you are leaving your viewers to misinterpret the advert and provide a self-conclusion on the product or service. (Examples Of Bad Netiquette – Cybersmile, 2020)

1. Not Proof Reading: Even though mistakes may occur as often as we may think, the perception of a billboard containing a misspelt word concludes the assumption of  their business as unprofessional. Thus, in order to ensure optimal digital marketing, proof reading is essential. (Examples Of Bad Netiquette – Cybersmile, 2020)

1. Inappropriate Jokes: Placing jokes that offend others, especially when replying to comments on the advert or post is considered bad etiquette. This could lead the client or potential client in an upsetting or dysfunctional attitude towards the corporation. (Examples Of Bad Netiquette – Cybersmile, 2020)

1. Ignoring People Who Need Help: By not helping a client or online customer is deemed to be bad etiquette. To ensure great relations with all current and future stakeholders, ensure to provide them with further information on where to seek help, if you are unable to help them. (Examples Of Bad Netiquette – Cybersmile, 2020)

• Spamming Others: Spamming others is considered bad etiquette and may lead to extreme consequences. By sending continuous messages to individuals or other businesses, especially on social media platforms (i.e Facebook and Twitter) it may be overwhelming and somewhat against the relations to the business, and could potentially lead to the social media platform banning the company. (Examples Of Bad Netiquette – Cybersmile, 2020)

• Catfishing: By pretending to be someone you are not, or a company you aren’t if bad etiquette. This can cause serious psychological harm to an individual and potentially jeopardise the relations between individual and individual, but also company and individual. (Examples Of Bad Netiquette – Cybersmile, 2020)

• Not Allowing Others To Express Themselves: As a result to our constitution permitting that everybody has a freedom of expression; it is bad etiquette to not allow someone to express how they feel. (Examples Of Bad Netiquette – Cybersmile, 2020)

• Using Capital Letters All The Time: Misconceptions may arise from the use of capital letters. By using them, apart from the emphasis that what you’re saying is important, it may also be misunderstood that you may be shouting at them, or what you’re saying is right, and there’s no two ways around it. (Examples Of Bad Netiquette – Cybersmile, 2020)

1. Not Respecting People’s Privacy: Should one share an individuals information or details, it disregards their privacy and is therefore considered to be bad etiquette. Permission should always be asked prior to the sharing of information; it is however also consider the be “doxing.” (Examples Of Bad Netiquette – Cybersmile, 2020)

• Arguing With People: Emotion tends to get the better of people, especially during a dispute. Opinions will always differ from one another, however, never insult someone, just because they have different views. This is bad etiquette. (Examples Of Bad Netiquette – Cybersmile, 2020)

REFERENCE PAGE

Cybersmile.org. 2020. Examples Of Bad Netiquette – Cybersmile. [online] Available at: <https://www.cybersmile.org/what-we-do/advice-help/netiquette/examples-of-bad-netiquette&gt; [Accessed 26 April 2020].